Top 5 Fashion Games Performance in Middle East Q4 2021

In the fourth quarter of 2021, the top 5 fashion games on a unified platform in the Middle East showcased diverse trends in downloads, revenue, and active users. Below is a detailed performance overview of each game based on Sensor Tower data.

Project Makeover by Magic Tavern, Inc. saw a fluctuating revenue trend, peaking at around $54K in mid-October and ending the year close to $47K. Weekly downloads initially dropped from 81K to about 38K by late October but rebounded to 38K by the end of December. The game maintained a relatively stable user base, with active users ranging from 298K to 373K throughout the quarter.

ملكة الموضة | لعبة قصص و تمثيل by Tamatem Inc. experienced a peak in revenue in the final week of December, reaching approximately $12K. Weekly downloads saw a slight increase towards the end of the year, growing from 27K at the start of the quarter to about 18K. The app's active user base showed a gradual decline from 332K to 283K over the same period.

Crowdstar LLC's Covet Fashion: Dress Up Game displayed a steady revenue trend, reaching around $3.8K in mid-December. Despite a jump in downloads to 8.6K in mid-December, the game's active users grew from 7.5K to 11.9K by the end of the quarter.

Producer: Choose your Star by Amrita Studio showed a significant increase in weekly revenue, peaking at around $6.3K in mid-December. Weekly downloads rose to 3.4K in mid-December, while active users increased from 4.6K to 7.4K during the same period, reflecting a growing interest in the game.

Pocket Styler: Fashion Stars by Nordcurrent UAB experienced a stable revenue trend, maintaining around $2.1K towards the end of the year. Downloads peaked at 10K in mid-October but declined to about 2.5K by the end of December. Active users saw a steady decrease from 14.7K to about 7.4K throughout the quarter.

For more insights and detailed data, visit Sensor Tower.